@Billity™: ‘beyond billing'

Lifetree's convergent billing system @Billity™ hones competitive edge of India’s leading telecom operator

Client context:
Our client is India’s leading fixed line and GSM telephone operator in the political and financial capitals, Delhi and Mumbai respectively. The company acquired CDMA licenses to launch CDMA services in the two cities.

The client required a convergent customer care and billing system that would address handling of CDMA services as well as help them maintain a high level of customer satisfaction.

Lifetree’s custom-made solution:
Lifetree's solution revolved around its core billing product, @Billity™. @Billity's™ flexibility and ease of use and capability to interface and integrate with the existing IT environment at the client end were the reasons the client opted for Lifetree's solution.

Moreover, @Billity's™ functionality handled customer care, point of sale, credit control and dunning, in addition to rating and billing for the CDMA services.

Key Benefits:

• With the robust billing and rating mechanism, the client was able to curb revenue leakage inherent in the existing system
• Real time rating of customer calls helped manage key accounts leading to higher customer satisfaction
• Improved efficiency across all operations due to Lifetree's single comprehensive solution

Brunei's multi service operator manages pre-paid, GSM, GPRS and more on a single billing system @Billity™

Client context:
Our client, a multi service operator in Brunei, offers GSM & GPRS services as well as Trunk Radio, Direct to Home (DTH) television, pay phone, ISP and leased line services. The company was preparing to introduce 3G and enhanced prepaid services through an upgraded IN system.

The client’s existing billing system did not support convergent services, and this was a major impediment for them, as they had a growing portfolio of offerings.

Lifetree’s solution:
Lifetree's Billing & Customer Care Product, @Billity, addressed the requirement of GPRS tariffing, provisioning, rating and billing. @Billity aided the client in managing not just postpaid GSM customers but also prepaid customers by interfacing with the client’s IN system.

Lifetree's self-care product ZipCare empowered the client’s customers by enabling them to manage their accounts 24/7 using a computer or hand-held. With Lifetree's ZipBill, the client could introduce e-bills; monthly statements of customers were mailed directly to their email ids.

Key Benefits:

• Ability to launch innovative and new products, services and packages with ease and in quick time
• The client had a future ready solution: the billing solution was geared up to meet demands of tomorrow such as 3G services billing
• Increased efficiency in operations due to reduced manual work, paper work and improved access to data
• Increased customer satisfaction due to empowerment and added convenience through self-care and e-billing